Yammer-The Power of Social Networking Inside Government Agencies – A New Media Talk


Event ID: 1919532 Event Started: 3/29/2012 6:00:00 PM
———->>Please stand by for realtime captions.>>good afternoon, everyone, this is a Lisa
Nelson, with GSA excellence in visual government. We are thrilled to have so many people that
could be with us this afternoon. Today’s webinar is to learn about how to share
knowledge safely and internally within your organizations with Yammer. We are fortunate today to have several presenters
using the tool extensively. First we have someone from Yammer which is
wonderful, Ganesh Kumaraswamy who is a principal customer service — works with large enterprise
to deploy and manage their enterprise social networking program. Lindsey Hitchcock, a senior consultant in
Deloitte federal practice. She has been working with homeland security
and the Department of Defense. In addition, she is with Deloitte government
lab and she is a fellow with social enterprise software with Yammer. She can talk extensively about using Yammer
on a very wide large-scale. We all are also fortunate to have two presenters
today that include Nicole Callahan and Susan Thares from the Department of Education. The Department of Education, there office
of Federal student aid highlighted Yammer, small group — now they went viral and now
part of — they are going to ask them a speak with their experience. Nicole is a new media analyst at the Department
of Education office of Federal student aid where she manages the staff at twitter account
to create new media content and policy and engages online customer listening. Season also at the Department ment of Education
she is the social media adviser, for this Federal student aid where she plans and execute
social media strategy. Suzanne is a manager for the the federal student
aid media team and works across the agency and with outside stakeholders to create better
customer experience. In addition just as a reminder, if you are
having any technical difficulties please, contact the number and in the box and we also
have a twitter #at — and contribute to the discussion. With that, I will turn it back over to Ganesh
and Lynn C.>>Hi, everyone. I am pleased to be with you today. I am Ganesh, I am working with Yammer I am
the principal customer success. With that, Lindsey could you go to the next
slide. What we feel at Yammer, we are the biggest
communication revolution at of our time. Those of you are familiar with social networking,
some of the graphs presented on the slide may pertain to you. With social networking, every 20 years, we
feel. It’s a new form of communication that takes
over at the mainstream and for the last 20 years or 10 years, it has been e-mail. More and more and we are seeing that messages
people are using is surpassing e-mail in volume. In 2009, social networking over to e-mail
in terms of total number of users using it and in the middle of 2011, people are spending
more time on essential social network then an intranet and Internet portals. This is in the enterprise today. Happening. You will notice Facebook for example, has
almost hit a billion users. There’s a billion tweaked every four days
on twitter. Social networking now is huge and mobile. We know that going to Forster, 41% of work
folk workforce is mobile and 60 million tablets and 175 million smart phones and the workplace. This is a trend that usually starts off in
people’s personal lives with the prevalence of messages and Facebook and twitter and comes
into the corporate lives for work lives after that. The trend you are seeing in the last couple
years and people socialize and personal side will start to enter the enterprise and we
are seeing that. That leads me to my next slide on what Yammer
is. We are the enterprise social network. Will we do is we provide a private and secure
social network for the employees of a company to collaborate. We allow corporations and organizations to
set up private social networking spaces. When they can set up groups that correspond
with the department and to their geographical areas and allow them to connect employees
across different geographical boundaries, across departmental and across rules. And breakdown the silos across the departments. Using the social network in the enterprise. As you can see from the image on the slide,
the interface for the social network is very familiar for your employees. People see it and understand how they use
it and able to jump in because it mirrors the kind of interaction that they are already
doing on their personal lives, on Facebook, and on twitter. Social networking, it is already an enterprise
today people are using twitter, or Facebook at work if they are allowed to do so in addition
to using them in their personal lives. Companies have groups set up that correspond
with the public on Facebook on twitter, they have accounts. Organizations both in the commercial space
and and and noncommercial space and government and nonprofit also have leveraged social media. So Yammer focuses setting up a this private
and secure spaces internal collaboration among employees in organizations. We are really all about eradicating silos
across departments, across walls rules and geographies. We found that by connecting employees, organizations
are able to adapt much more quickly. There’s a concept of do you want to optimize
for predictability which is consistently repeatable results? What you can do, but a lot of different industries
are struggling with this optimizing themselves for adaptability. In other words, optimizing themselves to take
advantage of new changes and ideas. Enterprise social networking really helps
them to disregard and allows them to immediately quickly connect employees both from the executive
leaders, straight down to people working at a glass grass-roots level within the organization. It democratizes the corporation organization
and brings everyone together. So we found that a lot of transformations
that have happened in companies and organizations that use Yammer as Lisa mentioned, Lindsey
will speak on how yammer Yammer has been — in Deloitte and transform their communication
and do their social networking practice.>>That brings us to why Yammer? Social networking, the idea, the concept make
sense to most people who understand social media and the enterprise. So why Yammer? We were the first mover in the ESN space. To give you some background and history of
Yammer, we launched in 2008 and the Tech crunch if the competition of the time, competition
for startups, new startup that will be debuting and hosted by Tech crunch a popular publication
of technology space and start up space. We won that competition when we debuted. Since that time that time it has been a hockey
stick approach. Yammer has a viral model and the premium model. What that means is it is free for you to use. Any employee of a corporation or organization
can go to Yammer.com and sign up for free account. They will be placed in a Yammer network that
only the people in their company or organization can access. You can go to Yammer.com today and then sign
up and be placed in a networked as for your company or organization. Because it is free, it spreads a virally a
small social tools do. If the large growth we are now used by 85%
of the Fortune 500. We have over 200,000 corporate networks, 150
countries and support over 23 different languages. In terms of our executive pedigree in our
board, we have a strong Facebook influence in our ports. It helps to have that social DNA infused in
the enterprise social network. Our CEO is David Sachs, a former chief operating
officer of PayPal. One of the founders of Coke cofounders of
people with David was Peter Teale, one of the investors and Facebook and heels and bested
in Yammer. Shaun Parker was the first president of Facebook,
you may recall his fictional Petroleos a Justin Timberlake in the social network movie. Sean Parker also is an investor in Yammer
and on our board. And yet another kind of area where Facebook
has a pedigree or DNA in our board is recently with the social capital fund which is a fund
that is to invest in, they are also investors of yammer Yammer. We have a lot of strong ties from an executive
level to PayPal which is our CEO came from and the cofounder of PayPal and Facebook who
has many different ways investing heavily in Yammer. This all-star team of investors, with our
presence in 85% of Fortune 500 being the first mover and now are at enterprise networking,
we are setting a new benchmark in ESN and being a nice is a key leader. If you’re interested in understanding how
the enterprise social networking can help your organization, it is something that you
should you both to Yammer and it is free to sign them. It is very easy to go to ESN.com and sign
up today.>>This is an example of some of the global
organizations that are using Yammer. You will see that we have many corporations
and Fortune 500 corporation using Yammer including Chevron and Shell. Also many non- governmental, non- corporate
entities governmental organizations and nonprofits as well. Not only are we used by national wildlife
foundation, which cannot use Yammer of the a lot of us coordinate things like the cleanup
of the Gulf, and we also have the Flemish government has to — the nuclear Institute
and you will also note — the Department of public works in the Netherlands. As you can imagine they are responsible responsible
for the dikes and waterways and keeping all the public roads and bridges intact. A lot of governmental and public organizations
in addition to corporate organizations get a lot of value for using enterprise social
network in collaboration.>>So there are a couple things that when
you’re looking toward an enterprise social network and he is an that you should focus
on what should ESN do do for you, what he should do for the organization and the hallmark
you notice about what it brings to the table. One thing that is a must-have is ESN must
inspire voluntary adoption. One of the problems with software for enterprises
and organizations in the passes been really low level of adoption. Kind of idea of the top-down approach of the
caving to employees the software they must use even if it is very hard to use or very
little training. Can have a limited success in an enterprise
and there’s often large investment that companies make in software that it’s been pushed down
to employees and the adoption is low. One thing you need to look for is what kind
of software and tools your employees already gravitate towards in they own. An enterprise social network is fulfilling
what should be doing — inspire voluntary adoption. Your employer should be able to see it, understand
how it can be used and jumped on jump on and collaborating with each other immediately. then you would be able to see that success
in enterprise social network. So Yammer illustrates some of the different
— that we are humbled by frankly, by customers are passionate about Yammer. Customers will put on events, dress up in
shirts, you will notice there’s a flash mob that was done about Yammer on University online
and they are shocked shocked and humbled by their sponsor getting and the key about it
is the software is easy to use. It makes sense to employees and people are
willing to adopt it. That is the hallmark of enterprise social
network. That is one thing you should look for. A so the other thing is to socially connect
all your enterprise systems. Organizations have a lot of different tools
that they use for their employees to get the work done in different lines of business. Whether it is CRM products, imagined a relationship
with their partners and customers, there is an HR product and ERP product. The payroll product, most organizations, large
and small have some form of line of business applications. What an enterprise social network really brings
to the table is to socially connect all of this enterprise systems. You may have noticed in Facebook, for example,
that there is a Facebook ticker, it is a thing off to the left of the right of the Facebook,
it tells you what your friends are commenting on, but not only that, but what music they’re
listening to on — and what Articles they are waiting on the Washington Post and this
awareness of what your friends are doing in the different social applications they like
to use in their personal lives. That paradigm also has a place in the enterprise,
but they can sure you know that your coworkers are doing in their different line of business
applications. What kind of payroll submissions are there
for your approval if you have employees that you approve payroll tickets for. Or what kind of sales opportunities your folks
are tracking, or what kind of HR policies are being rolled out to these different activities
happening in all the different enterprise applications, they get a lot of benefit by
the socializing. So Yammer has ticker just like Facebook, but
geared towards events or in your enterprise applications. What are your coworkers doing in the different
enterprise apps. What this brings is the idea of breaking down
the silos across the departments. Traditionally departments they each work in
their own different tools. It’s hard for any particular person in the
organization to see what’s happening in other areas. If there is very limited visibility. By having a social network, that sits on top
of all these different lines of business applications and can show you the events that are happening
to your coworkers are doing in all these different lines, do you get a lot of visibility. What we find is that companies are really
increase based on connecting them, their agility and ideas that employees come up with our
shared much more quickly. If there’s a new idea that a particular employee
came up with in a different application, sharing it in the network and comment on it, we find
good ideas get bubbled up and people are able to act on it. This is another hallmark of what an enterprise
social network could do and something that Yammer does very well in a lot of organizations
using it to.>>One of the last things that you should
look for in enterprise social network and that the Yammer does this connecting your
employees, your contractors and partners. Yammer allows you to set up private secure
social networks for your internal employee come collaboration. In addition, Yammer allows you to spin up
in one click external networks so you can collaborate with contractors or partners or
other organizations outside of your internal employees. Any user can spin up an external network to
start collaborating with contractors they are working with four separate from their
internal employees. They have two separate networks for this. But being able to spin up external networks
and demand, you can create the same kind of collaborative workspaces geographies and department
and you can cross not only department overline within your organization but also collaboration
outside of the organization with contractors and partners. Any user uses who uses Yammer can easily switch
between their internal social network which is where they have the conversations in a
social framework for their employees. And external networks where they have a similar
social space to collaborate with contractors and partners. That is something that is a whole Michael
enterprise social network, not only the ability to collaborate internally, but to set up secure
spaces to collaborate externally. Yammer fulfills this by allowing for external
networks. All in all. A quick recap. Yammer is an enterprise social network. Enable companies and organizations to break
down silos across departments across geographical boundaries by connecting employees. We strongly believe that social networking
is the dominant communication paradigm of our generation, the generation that will be
coming up, although new employees that are entering the workforce are familiar and conversant
in social network and the basic communication — the way they use mobile tools. We want to bring that, tap into that familiarity,
tap into that understanding of how to use social tools and know they that it is coming
to the enterprise. Just like e-mails started off in people’s
personal place that it came to the workplace.>>It is coming to the enterprise. It is there today. You can leverage that these things Yammer. Like I mentioned, the enterprise social network. But that we have a lot of success stories,
organization that I’ve used Yammer. One of them is Deloitte that have used it
with a great deal of success and it their employees across the global organization. Nancy will be talking about that in give you
an insight on how to Deloitte used Yammer.>>I will turn it over to Lindsay.>>My name is Lindsey Hitchcock, a senior
consultant in the Deloitte federal practice. I have been as strong Yammer user for over
a year .5 now. I was on a project team that was able to actually
replace our e-mail organization with the Yammer group and I was a pretty innovative use case
example, I am happy to talk with anybody more about that off-line. Today I’m going to be speaking about Deloitte
global implementation of Yammer and what we learned from implementing this social software
on a global scale. The first thing to understand about our implementation
story is that Deloitte is a very large and complex organization. We are international. They are subject to many different legal structures. Not to mention the number of languages and
diversity of people that are just in a company. Now the challenge of getting over 180,000
people collaborating into one space with — was obviously pretty great. But I think it also demonstrates that the
size and scale and complexity of Deloitte, the ability for us to implement a single,
global instance of this Yammer of this collaboration space, was a huge opportunity. And it provided a well of new capabilities
in collaborating and communicating across those borders and in between those silos that
we have never experienced before. Our CEO, liver first to our Yammer network
as the global hallway or global water cooler because those conversations that you’re able
to have either water cooler and the whole way of your local office enough can have those
on a global scale. As a consulting firm, we do a lot of software
implementation. No surprise to anybody, we have a structured
an aggressive approach to implementing our Yammer software. We set our 90 day implementation strategy
that had seven different work streams and to main pages so we had our launch area which
was 90 days and now we are operating in the state. Anybody you haven’t been involved in the project
probably is not going to be surprised by the names of these work streams. You have your communication, policy, PMO,
all of those are pretty standard. The one I would like to point out is the end-user
Advocate. We purposely and putting together the team
of folks that we will be — guiding implementation purposely what end-users to the table for
very familiar with social — social software and have been using Yammer who are vocal members
of the community and we brought them to the table to make sure that as Deloitte implements
the standard tool across the whole globe, that we are not necessarily scaling back on
functionality that is really valuable. This obviously an organizational tendency
to be risk-averse. So when in doubt, scale back on things and
not necessarily trust the end-user to do the correct thing and we were very lucky to avoid
going down that path because we had our end-users advocate on the tape at the table and there’s
a healthy tension between those folks in the risk folks in policy folks and at the end
of the day we came to a solution that everybody was able to use. Our implementation in addition to those seven
work streams, we had a variety of programs and events that we used to encourage broader
option of Yammer. The slide that Ganesh had I thought was a
was pretty great because it showed organizations and use Yammer and take ownership and create
an environment that is not top-down driven mandate to use a specific told you tool yet
it is something that is owned by the community and is nurtured and grows that way. A couple of those that I’d like to touch on
today are first additional mentorship program. So we launched this year in federal and it
is now open reading internationally and it is a reverse pairing where we take a junior
person in the organization who is savvy on social media and they understand that it works
in the paired them in a one-on-one relationship with their senior leaders and it is the responsibility
for that junior person to train that senior person. You don’t focus necessarily just on Yammer,
they also focus on twitter and Facebook and link 10 and a variety of other digital digital
web tools. This has been a way which we have been able
to simultaneously get the junior folks on the front exciting excited about being on
Yammer and also assuring our senior folks into the tool was well and in the space, and
collaboratively in which we are not necessarily throwing them in the deep end of the social
software told that they may not feel comfortable with. Another piece of the training program something
that we called the local Yammer champions. Severe geographically dispersed company, — is
all over the world. What we did was locate what we called our
local champions within a lot of the different offices. And create a group on Yammer for those folks
to communicate and collaborate. To be a local Yammer’s champion is a in informal
title, but read what you do is provided in person service in your regional office, anybody
in the area needs either in person or one-on-one and group training, that could be provided
by somebody that and a centralized quarter perspective and we have been able to tap that
local Yammer champion through very frequently with a lot of different questions and communications
about changes of Yammer functionality or encouraging adoption and all the different ways in which
you want the strong user base that will be an advocate for the product and evangelizing
it among the region. Our global yam jam, something historic. It was our launch party for Yammer and conducted
last November. It was 24 hours rolling wants party in which
every half-hour, we were featuring a different leader from across the globe as the featured
speaker on Yammer. If you can imagine, the just believe this
was a big undertaking, but it was really fantastic event because it kicked off at midnight in
Australia and wrapped around the globe and every half-hour transitioning to a new leader
in a new country where new industry area if you happen to login to Yammer during the day
you were saying incredible wealth of conversations coming from all points of across the firm. The week leading up to the yam jam, he doubled
the participation and adoption of Yammer. I definitely recommend yam jam, it can be
connected in a smaller scale than the global fight for our one. Conducted by leaders for have — or half hour
in our hear you’re in there. The technique that went along a long way. We had a lot of fun with that one. Additionally we use Yammer when we have our
all hands meeting. They are around 6000 employees. A couple times a year we get together in the
convention center or in the Gaylord and we are using Yammer similarly to how you would
use twitter if you are in a conference. There’s a specific #. The promote the #, and
the past February we have a large screen set up within the convention center that we are
showing the chuckle of all of the yam’s coming in under the #and he brought a new level and
layer of collaboration and engagement among the staff at that type of an event. While our leaders were upon the stage, we
were having a conversation and discussing what was being said in the end of the day
the conversation can continue even if the event is over. The Assam we have is pretty practical, I would
suggest that hosting the website on the Internet that postal the materials about what is Yammer,
you are the training materials, here the videos on how to use it, it is a place where use
cases and success stories can be curated and hosted. And it created a pretty robust library of
resources. Anytime anybody who is interested in getting
more involved on Yammer, they can assemble upon the website on our Deloitte Internet
and have access to a wealth of information. I think all these things combine have been
what one of the main reasons that we have seen such a growth in our network.>>The implementation of Yammer has transformed
the way in which Deloitte employees engage with each other. We have on the screen is a screenshot of what
I see when I log into Yammer. Up in the right-hand corner, there is a link
to my profile. My feed is showing stand who I follow and
shows in the group the thing I involved in and things I follow. Chose a topic and tag in which the different
posts have been tagged. It will show the responses. You login here and you go to conduct your
business and your trying to find information and do research for sharing news, doing it
in this type of platform and e-mail in inbox, it is more enjoyable working experience feels
much more social, much more personal. At the end of the day it feels more efficient
because you have the direct line to people, it is transparent than the conversations occur. You have the option of adoption to conduct
business that’s private and in small group. In general it has changed the way in which
we are able to interact with each other.>>I think our implementation of Yammer not
just demonstrated how it will change the way employees can interact with each other, but
it really demonstrates that there’s a solid business value for social software. The main buckets that we put that value in
this engage users. You will have employees that are excited and
engaged in collaborating and communicating with each other. You will be improving your services. So Yammer and social software platforms can
increase the feed of projects and solution development. The transparency rubs off on other projects
you can do things like crowd sourcing and micro task tasking and all this stuff can
happen in Yammer that e-mail does not really support you knowledge management is a huge
area in which I think Yammer is has a long way to improve. We now better know what we know as an organization
and we know there’s an avenue to tap into people much more quickly. To tap into that personal expert, project
leader. The disbursement of information I think becomes
much more collaborative and unobtrusive because these are not enough, you’re not be don’t
feel like you’re getting spammed on a Friday afternoon with all the variety of newsletter
e-mails that you that come up that time. Finally I think one of the things that Yammer
is really shown as a piece of software having a business value is that it gives employees
an opportunity to have ownership over their collaboration faces and collaboration tools. What we have seen is that the platform was
established and we have the great launch and the groups across the firm locally in here
in the United States have picked up ideas from Yammer and ran with them in terms of
using Yammer to connect their business differently. They are able to set up all the groups they
want to set up and have the conversations they want to do not necessarily asking permission,
there is a chain of command be able to be on Yammer. But instead a lot of folks are able to login
and feel it is their space in something they own and control. Said that is going to conclude my remarks. If you have any questions about social business
or Yammer, here are some contact information for the folks at the Deloitte. Doug is the principal leading a business practice. Steve is a senior manager in the practice
area as well. And I am Lindsey. I am speaking to you on the phone. At this time I will pass it on. I will have time for questions and in so ask
them then. Or feel free to shoot us an e-mail. Good afternoon. I am Susan Thares and I am joined here by
Nicole Callahan. Nicole and I are two thirds of the new media
team at the federal student aid. federal student aid is one of the main components
of the Department of Education. If any of you or your kids have filled out
a FAFSA, we are those people and we are delivering 150 billions of federal financial aid to students
and families every year for college.>>Like many of you probably that are out
there, the new media team’s a lot of the focus had been around external. We also are looking at — we have internal
customers within our agency as well. And how might we use social media to that
regard. An opportunity came along about one year ago
for us. We have a federal — I’m sorry a foundation
of leadership program, you — and other agencies probably have something similar to that where
they take a group of 25 promising leaders in the organization and immerse them in the
year-long program. The participants of the program for geographically
dispersed and they were looking for a way to communicate and collaborate an embeddable
a more social and close environment. They really wanted to reduce the dependency
of managing the e-mail which we here at our agency we still do so much by e-mail. So in looking for something that might be
applicable, for this pilot program, we looked at a lot of different products and then we
selected Yammer is the one we were going to pilot with this group. The reason you chose that was that Yammer
provided us I stated before, the enterprise social network that was secure, but for us
best of all, it was free. And we are using the free version here at
federal student aid. As the pilot started taking off for the group
of 25 people, we started to think about how might there be a broader application of Yammer
for Federal student aid and other parts of the Department of the department of education
and how this might be a solution for some of the things that we are struggling with
is an organization. What was our business needs. He struggled with a lot of things. One of the things is we scored fairly low
in the best places to work in the federal government survey. Employee engagement is something that was
really important and we had a lot to work — a lot of work to do on. Maybe we are multi- located in multiple offices
across the country so a lot of our digital offices for very disconnected to headquarters
and vice versa because we don’t have that face-to-face interaction and evening meetings,
often they are on the phone. We also had an unmet need for what I am going
to call collaborative communication which is really a blend of both professional and
personal. So it is finding mutual interest, and finding
people with different skill sets maybe for projects. It is really about making connections and
networking, but in a different way across the enterprise. And then the other was knowledge sharing. We had a lot of people that had a lot of institutional
knowledge that are retiring. And we still have a lot of information that
still resides in silos and that makes it really difficult and every time we had of the organization
and we usually have them every three or four years it seems, and then you never quite sure
what information now belongs to what part of the organization and where to get that
and we also do not have a particularly good internal communication here. That was the business need that we were trying
to solve. We were planning and unlike Lindsey, they
had a whole big strategy, you are in the thought process them. How might this be affected and how might be
bogus a broader. The crazy thing was while we were busy planning
how that was going to work, Yammer went viral. It organically spread across the agency. As members of the leadership program, they
said it inviting colleagues to join and to follow them. So we had no official launch. We had no publicity at all about this and
people just started to join. The started uploading photos and send sharing
information. For us, Yammer started around the same time
as SharePoint was being implemented here. And Yammer by far had a much higher adoption
rate because stated earlier, it is much more intuitive and easy to use. The people are used to Facebook and link to
him in any of those types of things found it much easier h easier to use. We are using the free version then we have
today in a year, without really an official launch, about just about 1100 members here
at the Department of Education. We have a terms of service from — he downloaded
that and in our agency, we then had to go to her office of General Counsel and then
of course put their stamp on it and we have our signed in terms of service from Yammer
and it is the free version. And we realize we needed to create a social
media policy around internal use of those types of tools. An basic rules of the roads about being respectful
and not overly personal and political statements, especially now now that you have the training
going on right now. All of our policies and governance, we have
posted on the new media hub. The free version does have limited capabilities. You still can do a lot with it. It doesn’t come — if you version with extensive
moderation capabilities, but we do scan it for anything that violates our policies. I have to say that in a year and we’ve only
had two instances where we advise deaf about something they had posted. You can get notified also by HR, so that we
can remove your profile from the site. When they left the education that they cannot
come back into Yammer and act and be active and be part of the community. I know I quick brushed through this, but I
want Nicole — she’s going to show you more specific on how we are using Yammer. So the multitude of features in the real world
way. I will turn it over to Nicole.>>Things. Susan. We want to take a deep dive to give you an
idea of what Yammer looks like. It is great to hear about it. But hard to picture them as you see it up
on your screen. Should all see our Yammer page up on the screen,
I am sharing my review. This is the Department of Education network,
this is our free version of Yammer. If any of you use Facebook, you will realize
that it is very similar to what you would see. On the left-side you have a number of options,
group options, different applications that Yammer offers and you see your private messages
and notifications at the top. If you put here, someone replied to one of
my messages about food trucks being outside of the office a couple weeks ago. That is a good example of how we use it. A mixture of personal and professional here
at the Department of Education. You also see in the right-side that there’s
an activity stream. Similar to what you see on Facebook you can
see what people are doing right now with the people you’re following and doing. I scroll down, you can see some suggested
— editions of people following the right and as well as groups. You can see who is online now. One thing I do is leave it open in one of
my tabs rock the date and whenever I see the one pop up and if I’m really popular on the
second day, you are six or seven, that I know to click because people are talking about
something. That is good example. So the Yammer basics. Used in the meadow — you see in the middle
day Yammer feed. The people that you follow automatically. The people I see now are people I know where
people work around organization who I have gotten to know through Yammer. Maybe we have similar interests and jobs. I find what they post interesting so I decided
to follow them. You can also view the entire company if you
want. You can filter conversations. By your follow conversations, all the conversations,
you can bookmark conversations. You can store by the post that you liked in
the past. There’s lots of different options for how
you can see your feet. The EC at the top the update box. There’s different kinds of updates you can
make. The first one is a general update which what
is most people do, it may be a link. You can talk and put out some information
for your colleagues if you find an article interesting or if you want to talk to anyone
else will get people’s opinion on something. The second option that I love this [ audio
not understandable ] For those of you who work in government agency, we don’t have a
lot of funding to throw parties for colleagues and things that fat. So we at the Department of Education we find
it — to think people that help us every day. So maybe someone help me find a scanner. I will just show you an example. Here’s an example of a praise that someone
in the organization did. One of our colleagues praised one of our colleagues
to — for completing [ audio not understandable ] A little picture you chose a checkered flag. And then people can like and comment on it. It is a nice way to show support for one of
the call it colleagues when she ran a marathon. Another option is to take a poll. If you have a question he would you would
like to ask and get people’s opinion, he can ask a question, also offer them answers options. An example of that you can see that summer
we had a power had a power outage in our building in Washington, DC. The e-mail was sent out that said that morning
the building is closed, the clean for. For people like myself who at the time did
not have an education issue Blackberry, I did not get that in time so I came all the
way to our building only to turn around and go all the way home. So we wanted to take the opportunity to improve
that process. We told people to find out how they get their
information in case of emergency or in a power outage, so we took a poll. A lot of people did get the e-mail, you can
see in the comments section, some people are thinking their supervisors getting them call. So we were able to pass this on to senior
leaders and people who are affected by the process so we can improve going forward. Other thing you can do is post an event. Like in outlook, you can post something you’re
planning and put a date and time and location and description and it will post to all of
you [ audio not understandable ] We also hosted yam jam at the Department of Education, it
was more of a training focus. We started grassroots and word-of-mouth, people
wanted to have formalized training. So we organized that on. And posted it on Yammer and you can RSVP street
from the event. So if you click here — — we are showcasing
how fast or network is.>>You can see people who confirmed they are
attending and you can add it to the outlook calendar. Straight to your outlook or Google calendar. It syncs everything nicely. You can see people — we liked the food truck,
so we did a nice food trucks outing after the training which is really fun. It is a nice way to get people together. So the last one is a question. If you have something you want to know from
your colleague, post it to them. Yammer is a great way to source information
and we do that really often. The fund? We asked the people who are in DC can relate
to is what were you doing when the earthquake hit. If any of you remember, the Washington, DC
area was struck with an earthquake which is really unexpected. So it was a fun thing that people what were
you doing when the earthquake hit. This is one of our most replied post. Everyone had a funny story. I will share you mine because it is really
embarrassing. You can see lots of engagement here. People talking to each other. Those are some general examples. I don’t have time to show you every take feature. I did want to give you some tangible examples. For us, Yammer is for the people and by the
people initiative in something be made we may thus employees. We made it what we wanted it to be. Everyone has a really found a lot of use out
of it. It will give you another example. One other feature of Yammer is what we call
topics. Lindsay talked about it a little bit. If any of you are familiar with twitter #, is
similar. If you put the pound symbol with the word
or group of wards with no spaces it will create a topic in Yammer. You can also create a topic when you’re posting
an update. Just click add topic. It is a nice ways to organize information. One of our colleagues posted about asking
do we have any staff doing the work week. If you are part of another agency you probably
know a couple weeks ago was telework week and we had a lot of people such telework. She was curious what were the outcomes. She tagged it with the topic will work. If I click on that, a know messages on this
feed. So basically what would happen if I click
on that topic it would bring up anything that’s ever been mentioned about telework. So you can have all of those conversations
organized in one space. Another really cool use for Yammer is a communication
channel. I am sure a lot of you the internal communication
office has e-mail address like internal communications at — whatever it may be. Whenever you have an e-mail address with your
domain, in the end, you can create an account for that can indication channel. Here’s the new media team we have our own
e-mail inbox and we created a profile for team. We use it as a way to push some of our weekly
updates every week, we send out a report on how are new media channels have been doing
in our contact Helena for the next week. This is a nice way for people who are involved
in social media to get an idea of what we are doing and for them to feel more involved
in the process. So that’s a great way for us to push out information. It is an amazing way to crowd source information. Here you will see he attended the how to.gov
for digital go to university panels — on the new timeline. We were trying to identify — to fill in our
— we wanted to know what events of FSA of financial aid history our employees needs
to fill that are timeless. we post a question on the am or the five Yammer,
we had so many groups responses. If another interesting thing is that not all
of engagement have been on the site. And people don’t feel comfortable posting
on Yammer. I cannot tell you how many e-mails I will
receive after I post a question with people giving me the answer to my question and maybe
they don’t have comparable posting it publicly, but the information does get shared which
is then cooled the most important part. The last part is employee engagement, we do
a lot of fun things, it was Cinco de Mayo, we asked people what is served it — favorite
DC area Mexican restaurant. It turned out to be a competition. We had a lot of great options. The last feature I want to show you is the
search capability. Say I am looking for someone who has expertise
in project management, and you need help in project management, do a quick search, it
is auto populate, you can see conversation, but you can search members who have project
management somewhere in the profile to make and search path project management group,
file and events. It’s a great way to find people in your position
as well. Briefly before we end our end and open for
question, I want to mention there’s a group functionality. Although this is open up for all the Department
of Education, you can breakdown of communication in groups. You can make them public, private, secret
group. Can see some popular ones, we have the food
truck, the on boarding group, are we helping employees get used to the culture and the
federal suit a group, because this is the parent of education with white site. You can also create networks with external
people. If you work with contractors, we work with
a lot of schools and funding dollars are tight and we can no longer travel to those places,
but we can do is create a network of those people. And share information this way. This is the way can share people — who do
not have — do you want to connect with. This is separate from the network so there’s
no overlap in the no way they can see within our private secure network. A this is just one of the things we are looking
at this auction for his we do a lot of work with colleges and universities. With a tight budget, where we might have been
able to do more one-on-one where we go to the schools, with a our budget we are not
able to do that, we are now working in setting up communities of practice for some of our
schools and the reps to be able to collaborate and communicate and share information in a
private setting.>>Sorry that was so brief. We want to leave a couple minutes for questions. Hopefully you’ve got a good idea of what Yammer
does. If there are any questions, you can take those
now.>>Great. This is Darryl again from Digital Government
University. We want to thank all our speakers today. You all did a great job. I have to say going to this personally I knew
nothing of Yammer and coming out of that I feel like I can jump right on and start using
it today which is pre- cool. He did get a lot of questions and still getting
more in. If you have questions you can type in there
in the chat box and send them to us and we will be glad to read them out in the air or
you can raise your hand and we will call on you and unmute sure line and asked question. We have a ton of questions I will try to go
through as many as I can and if we can I get to your questions, we can get answers back. The answer to answer a recurring question,
this is being recorded and the recording along with the slides are going to be available
on how to.gov/training. Probably by Monday which is my best guess. We will send a note out to everybody and tweaked
it using the #[ audio not understandable ] First? Came in was to the — does Yammer Opera has
a software service and S. AAS or does it allow for local installed for the government own
servers? you can feel free to take the question please.>>Darrell, from our perspective here at add,
this is Nicole, is a web-based service or you can go online on e on the Internet and
have it on your machine and that is how we do it here at the Department of Education,
there is a desktop application, but because of the intricacies with the government environment
in a computer system ,-com,-com ma we don’t use
a desktop application, we use the Yammer is web-based services.>>This is Ganesh, we are a Sask based software. We deliver our software over the cloud, you
it is easy to upgrade and you are always in the latest version because we deliver it entirely
over the cloud.>>Great. You guys are asking so many cool questions. We will try to get to many of these. Another listener wanted to use Yammer for
the agency several years ago, but at the time the rep from the a.m. are Yammer was not 508
accessible. Ganesh, can you speak to this, is it now 508
accessible?>>We are exploring 508 compliance. Yammer is as compliant as all enterprise networking
tools are right now. But we are at the forefront of compliance
in terms of accessibility specifically 508 compliance, the project has not yet completed.>>.
>>Ganesh, are you there question.>>Can you hear me now?>>Can you answer the question again I’m sorry.>>With the accessibility, Yammer is in the
forefront of accessibility in terms of providers and enterprise social networking field are
as accessible as the leaders. In terms of 508 compliance, we are in the
process but currently not completed 508 compliance.>>Okay, thank you.>>What percentage I don’t know if Lindsay
Borge Ganesh can answer this one. In terms of service with Yammer the federal
terms of service with Yammer is for the free version only. We want to stress that again. Several users are asking what percentage use
the free version, your users use the free version versus the paid version and are there
any high value benefit to go with the business or enterprise packages? 20% of our customers are using the paid version
of Yammer. That benefits our best administrative controls,
ownership of data, the integration of other enterprise tools. The big things that come with the paid version.>>Okay. Thank you. For Susan and Nicole that education, how many
users are on the Yammer site?>>We have a little bit under 1100, 25% of
the entire Department of Education workforce.>>Even a higher percentage of federal student
aid. For specific office is a really heavy user.>>The other thing that I would add is we
are working with OCIO because this is one of the things that is on the list to be opened
up. People can access Yammer, but it is like through
e-mail. So we are hoping within the next couple weeks
that will be resolved so I think our users will go up. A.
>>Thanks. Let’s go to a lot of call. Dan French, you have a question go ahead.>>Are you out there? Okay. Then it’s not there. It’s go to Julie Sauer. We have a question?>>Julie go ahead.>>Okay. This is not working so well, but we will try
one more. Map, you have a question go ahead.>>Okay. Always the fun part about a live webinar. If you have questions and cannot get the mouse,
go ahead and test fix them in. It will go back to more type in questions. How do you integrate your organization to
be address book within Yammer?>>.
>>This is Susan, the feverish and you can’t.>>Wanting you can do is there is an org chart
personality that you can do manually. I can go in and say Susan Ferris is my supervisor
if you have any direct reports you can put them in and Yammer both populate an org chart
for you. And to fruition you do that manually.>>Great. There several questions coming in about records
management and one that is interesting is have you guys had a Yammer freedom of information
request with featuring Yammer?>>Not to date. A.
>>High-level, we haven’t. If there’s more interest in more context and
follow-up I would be happy to take that off-line.>>This is Susan, we have not had any either. This is basically internal. One of the things that we did do is we went
and had several questions for Yammer that we got responses to around records management
privacy security if there was an issue would we be able to access the logs, that type of
thing. We do have that information that if anyone
is interested, we could share.>>For me: Susan, how consistent has to use
been over the course of the year? In your opinion is what aspect of Yammer to
the most use?>>Good question. That is a great question, one thing I loved
about being a part of Yammer is that our users and our employees have really made it what
they wanted to be. In any given day, I don’t know if you can
see my screen. We talk about everything from the food trucks
outside, Smart phone articles, people joining Yammer. It’s been a word-of-mouth effort, people join
everyday and hear about it, we have people posting pictures of what they did in the weekend. I attended a financial measures C. Pena last
night and needed help getting some suggestions and tips for college seniors. I put out the question to the other employees
and got a ton of great responses both on Yammer and that e-mail. We are using it in diverse ways and that’s
the best thing I think about it.>>This is Susan. One other thing is we started out grassroots
but there are some high-level people within the department of education to deputy assistant
secretaries and down who have joined. Even though they don’t necessarily maybe post
whatever, there definitely watching what is out there and vocational you asking people
for ideas. It is for them away to listen. Wonderful. A there some questions about external network
grading external network. Can anybody and any is your create an external
network or only administrative users?>>Using the free version we don’t have an
administrator. So any user can create an external network. They have a group here that the small and
under resourced school division so they work with small and under resourced schools as
an in-state. So at someone from the team can go in as well
as you are a Yammer member and create an external network. Whether you want to use it to communicate
with your contractors, or if you want to use it to remain in contact with partner organizations
or other agencies. You can do all that and anyone can create
an external network using the free version.>>Great. Somebody is asking about using, there’s been
concerns about employee spending time on the Yammer for non- business conversation, you
talk about the social interaction and congratulating somebody on a marathon the latest food truck,
is there a managerial issue? Over time spent on Yammer for non- business?>>This is Susan. Not so much that we’ve heard of, but I think
generally, there is the fear that again I have to say that the Department of Education
does not open up social media access for its employees. There are a few things that are opened up
and hopefully within the next month or so they are going to open up Facebook and twitter
along with YouTube, linked in, and make it easier to get to Yammer for all staff. I think that in general, there’s that fear,
but it is viewed here is a performance management issue. If your employer is not getting their work
done, that’s between the employee and manager. Then again people are aware that high-level
people and managers are on Yammer. If the manager sees that an employee is spending
excessive amount of time on there, that would be an employee to manager issue.>>That is if you want to be talking up the
water cooler.>>Right. They’re good. I think a lot of people understand that. One of that’s — one of our is founding member
of the Web content managers form, can be Harrison, used to be the webmaster over at HUD. She talked about this a lot. It is exactly a managerial issue just like
any other site, not doesn’t have to be social networking, it could be reading the newspapers
too much. It’s a managerial not a security issue or
anything like that.>>Is a question for Lindsay. An interesting question. — from US Embassy in Bangkok, is concerned
that is a large her organization and helps has sites globally, he wants to know about
that to censor Lindsey Hitchcock Deloitte [ audio not understandable ] with the State
Department, he’s asking every time you use the login for the person they can create a
group that would clutter the main site or other satellites, international companies
or other either satellite international companies in different groups within the general Deloitte
site or external site?>>I think I phrased that properly.>>I think I understand question and that
is a by creating multiple groups for all the different ways to organization can be sliced
and diced, the big one of those being original, it ends up fitting into many wells within
the network and potentially limiting the value of all that and open and transparent collaboration. I will say that we at Deloitte really debated
this issue a lot of back-and-forth around if we should prescribe to users with types
of groups they should create and out what level the organization can be created. What we ended up deciding was not really put
up much guidance on that, but that if you say, if you created a group and what will
be the official UK practice group, that you would indicate within the title of that group
that it is official and indicate within the group description who created the group, what
its purpose is and what it encompasses. It is very transparent when folks look through
the direct route and groups out there be able to see how those groups near the structure
of the organization and I think similarly to the education folks, they we have groups
out there that are music lovers and photo lovers and people getting on getting about
visiting for those they think are great and much more official Roger groups that actually
reflect the way the organization is structured. I think every organization has to make the
determination and I would say we take the approach that this is your garden and you
have to be a good gardener to it. Don’t ever put anything into Yammer that you
think is wasteful for — or duplicate an effort that is already underway. You have to be diligent going through the
process of creating a group to make sure you’re not doing that.>>That’s an excellent point. And could not have been easier because somebody
could be talking about educating users about what not to say and I will let you answer
this, but I would assume that you trust your employees to certain a certain extent is the
best discretion and avoid hateful or any other speech or postings that could be deemed offensive
is that right?>>Absolutely. The rules are simple. I think we do have a very long end-user licensing
agreement. At the end of the day, don’t do anything to
violate any kind of proprietary information secrecy, issues, people know this type is
that they can share with the rest of the company and things of that, internal. And make sure that most of your post by by
the values of the firm and that is all encompassing and I think again we would be talking and
Mike .001% of posts I think that have gone into Yammer have had violation of either of
those tools.>>There are a few questions coming about
share points. Some people are asking if Yammer can integrate
with SharePoint and others are saying if SharePoint and Yammer have similar features I know you
have talked earlier before I think when see you mentioned about replacing an e-mail client
with Yammer. Can we talk about that and how that relates
to SharePoint?>>Sure. Think there are two options. The first one is that when it comes to replacing
e-mail, you can put any link in any post in Yammer to any of the other sites in Internet
including SharePoint site. If I want to make an announcement to my colleagues
that I updated the document, I can embed that link that will go straight and open up an
actual SharePoint site in another browser window that document. There’s also the option and it might be with
the premium service. But to actually do a SharePoint web part where
you embed SharePoint into Yammer or Ganesh Kumaraswamy to SharePoint. I think JH will be the person who could speak
more closely to that.>>This is Ganesh. Yes, with the paid version there’s there is
a SharePoint web parts for SharePoint. You can embed feeds and share documents and
list items from SharePoint directly to Yammer with a push of a button. With respect to the other questions and personality
that overlap, one thing that Yammer, it is built bottom-up. With SharePoint and Internet, they are good
at depository’s of knowledge and documents. In terms of engagement, engagement that level
is pretty low. Because it is often hard to navigate, it tends
to be pretty. In terms of permission entirety. The it is an easy way to collaborate on things. But the 90% who need to collaborate quickly
to check, is — of the SharePoint site.>>Great. Thanks, guys. There are a few more questions left. I know we are pushing over the time limit. I appreciate people staying with us. Does get to know him to more questions and
wrap it up. The first one is — talks about perhaps Nicole,
can you discuss the implementation [ audio not understandable ] with the armor for example,
the close, are there any disciplinary or union meeting consent? Anything like that you have any groups that
you had to jump through?>>But I said, so far, so good. There was an issue at the beginning, the only
issue we had — when they offered the yam jam, Yammer training here in headquarters,
we had conversations with the union because they wanted to make sure that all employees
including those in the region would have an opportunity to purchase to pay than some type
of training. That was the only kind of an issue we had
there. At the beginning we had a few little pickups
because you can set up the Yammer where you get e-mail notifications, where there has
been activity that may be of interest to you on Yammer and once you go into somebody and
somebody to send a direct message and Yammer to a colleague and the colleague replied from
the e-mail and not realizing they didn’t just go back to the person that got posted on the
page and it was something that he had a little bit — he was upset with the issue that probably
he did not want the whole world to know. We had contacted him and he took that down
immediately. That is really all that type of things we’ve
had. So far people have been pretty well behaved
you people have adapted it and are using it. If they are interested in, if they are not,
they don’t.>>Great and we have one last question and
I’m going to throw it back to Lisa Nelson for a wrap up. This question, maybe for JH room and see. The author writes, he says he does a lot of
work with the Government of Canada. Can you speak of they can gain control of
the data and deal with the issue. That I believe is not part of the
free version.>>do you want to wrap this up so quick?>>It was on mute. Yes. Thank you very much for presenters and everyone
who attended. The questions were great. The presentations were wonderful. If you have questions that did not get answered,
you can put them up on — tweets, we will be watching that as well as the presenters
on twitter, you can ask your questions there or send them to Darrell or myself and we can
get them to the presenters. And look at our upcoming calendar for our
future webinars.>>I would add to that as our pitch, remember
folks that the government Web and new media conference is coming up on the 16th and 17th
here in Washington, DC. There are still some seats open, but it is
still feeling very fast. If you’re interested, it is $425 for government
attendees and $625 for government contractors with the.gov and — .mil e-mail address. Send that out to her s ide,.gov/training,
even there you will find the rest of the archives new media talks and we will be posting this
webinar recording and slights like I said, hopefully by the coming Monday. Thank you, everybody for joining us and have
a wonderful day.>>[ event concluded ]
>>

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